Getting Real is a startup guide published by the company behind Ruby on Rails and products like Basecamp and Campfire: 37 Signals. You can read it either for free online, purchase the PDF version for 19$ or get a printed copy for 25$.
On roughly 140 pages you get a lot to know about what’s important and what’s not, specifically for web startups. IMO it contains great advice and the good thing is: it comes from practice not theory. 37Signals really lives the principles they describe in the book.
Go get a copy or read it online. It’s very well worth even if you’re not thinking about starting up a business.
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